N_94_12_70 - a photo on Flickriver

N_94_12_70

            Previously captioned, “Car of John Park in front of Evening Times, Raleigh c. 1915.” 
This was discovered to be incorrect. The photograph actually dates to December of 1906 and depicts a touring car in front of the Raleigh Times building, Raleigh, NC.
The car is to be given away in a Raleigh Evening Times sponsored contest aimed at increasing subscriptions.

One headline read, “HAVE YOU SEEN THE TIMES’ $1,325 TOURING CAR?” The model of the car was later revealed to be a 1906 REO model “A” touring with a base price of $1,250, so the car being given away must have had some bells and whistles.

The contest was only open to the young women of the area and required that they clip out coupons to be filled out and mailed back to the Times that counted as “votes.” Votes were also obtained by purchasing subscriptions to the Raleigh Evening Times. The woman with the most votes won the car, but there were other prizes too. Six trips to New York City (chaperoned by a male), six scholarships to surrounding colleges, and six ladies size gold watches. 

The young woman who drove off into the sunset in a 1906 REO was Miss Elizabeth “Bessie” Oldham. Bessie had total of 810,651 votes. More than half a million votes more than second place—she really wanted that car! 

There were gold watches and scholarships given out, but Bessie was the star. Upon winning the contest, Bessie stated, "I had expected to win all the time, I'm delighted and I'd like to thank my friends." 

From the General Negative Collection, North Carolina State Archives, Raleigh, NC.

Taken on: May 30, 2007

Tags:

Newspapers

Raleigh (N.C.)

Raleigh Times « less

Sets appears in: • Raleigh Times and N&O

Stats: 2,817 views

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