WestJet - October 2018 - The Proof Is Not Here

In drink trends, the use of zero-proof spirits have been rising especially as an inclusive offering to non-imbibers at bars. Whatever the reason, no- or low-proof cocktails have been making their way onto drink menus in iterations that aren't boring or cloying, and even delicious.

In my debut with WestJet Magazine, I talk about the trend and highlight Seedlip. (Many thanks to my editor, Dean Lisk, for the opportunity. Most noteworthy is the new direction he's taking the publication. Watch for more interesting features in the future.)

Read the October 2018 drink feature here:
www.westjetmagazine.com/story/article/mocktails

or as seen in the magazine:
cdn1.westjetmagazine.com/westjet-magazine-digital-issues/...

Taken on: October 2, 2018

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October 2018

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